The Brand


In the luxury hair care category, Kérastase has no peer. With an undeniable heritage behind it—they actually invented luxury hair care in the 1960s—the brand makes elite Parisian beauty rituals a reality in salons and homes around the world. With the launch of the Curl Manifesto range in the spring of 2021, the company began a worldwide initiative toward inclusive luxury care for women with all hair textures.